Obviously both leading questions, as the answer is undoubtedly a "Yes" on both counts. So knowing that we need “strong social profiles”, what does that mean C Level Executive List and how do you do it? There are a number of steps in this process: take stock of your social profiles. Create an excel sheet and document your starting point (today) on all the different social networks you have accounts on. Think realistically about how much time you need to spend C Level Executive List on your social endeavors each day. Think about which social networks make the most sense for your customers. There's a good breakdown of demographics and intent across various social networks on
The hootsuite blog earlier this year. Isolate the ones that make the most sense for your business based on the time you have and focus on that. When in doubt C Level Executive List about which social networks to focus on, ask your current customers where they are. (remember, this will only include people who are already familiar with your brand. If you want to grow, you may need to go where your current customers aren't .) unify branding and messaging across C Level Executive List all your profiles and ensure they are complete. Develop a content strategy for each
Network. All networks have different formats and user intent. You need the right content and the right tone at the right time. Develop content that will engage your audience and focus on their engagement, not their brand message. Connect with influencers in your C Level Executive List industry. You want to use social media to drive traffic, but you also want to use it to grow your natural link profile. While your publishing schedule may be on your time, C Level Executive List communicating with customers is on theirs. When people contact you on social media, you need to respond as close to real time as possible. Be quick, but polite - and never take criticism personally. If you're